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Thursday 6 April 2017
Cherry Coke finally reached China last month, and Coca-Cola promoted its launch with cans featuring a caricature of billionaire investor Warren Buffett.
Stop and think about that. If you put Warren Buffett's face on something in America, no one would even know who the hell he was. ("Steve Martin sure got old!") Name one person from China whose face might influence you to buy a product. Take your time. I'll wait.
The reason I mention this is not to denigrate Americans — they don't need me for that; they're doing so well themselves — is because of how Bloomberg News reported it.
At his company's annual meeting last year, [Buffett] said his happiness from drinking soda outweighs health benefits from eating more vegetables.
That must have been painful to publish. Bloomberg's founder and owner, Michael Bloomberg, is behind the nationwide push to tax sodas. According to Warren Buffett, that's the same as taxing happiness. (I bet nobody's taxing broccoli.) Whose word are you going to take for that? I know who the Chinese trust.
Science backs up Bloomberg. Sugar overconsumption is a nationwide problem. However, I doubt anyone with a net worth of $75 billion worries much about healthcare. But then, neither do the Chinese, 95% of whom have basic health insurance coverage. That just one more thing they're doing better than us.
So drink up, China. You can afford it, and America sure could use the help.