Showing 1 - 2 of 2 posts found matching keyword: fruity pebbles

Hanna-Barbera's The Flintstones went off the air in 1966. Its last spin-off series, Cartoon Network's Cave Kids, aired it's last new episode thirty years later in 1996. The most recent original Flintstones content aired in 2001, so it's been a decade since The Flintstones has been culturally relevant as anything other than nostalgic reruns. That being the case, why do they still make Flintstones-themed Fruity Pebbles?

Introduced in 1971, Postâ„¢ Fruity Pebbles weren't introduced to the public until after The Flintstones were canceled thanks to free-falling ratings. Their entire, long-running success has endured without the support of the very product from which they were licensed! That's pretty amusing given that Fruity Pebbles is credited as the first breakfast cereal brand built from the ground up around a licensed property. Since then countless licensed cereals have come and gone, including E.T. Cereal, Mr. T, and Urkel-Os, which had hte the benefit of support from their licensed properties.

My point -- assuming that I have one -- is that I suspect that at this point the merits of the cereal, such as they are, must speak for themselves. Surely no one is buying Fruity Pebbles because of the Flintstones ties anymore, so there must be something in those Fruity Pebbles to enable 40 uninterrupted years of sales longevity. Nothing that The Flintstones actually actively endorsed on their show could have sold this well, right?

Never mind.

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I've had this commercial stuck in my head all day.

Call me crazy, but I've decided that Barney is really rapping about raping Fred's daughter, Pebbles. Fred must think so, too, for he sure freaks out over the minor theft of some delicious "cereal."

One would think that an archaic cartoon character rapping about child molestation is probably not the best way to sell sugar to children, but Post Cereals doesn't care. Post blatantly uses drug themes to market Golden Crisp, a cereal with so much sugar it gives Sugar Bear hallucinations, and Honeycomb, a cereal that acts as a nutritious sedative for dangerous feral creatures. It's no wonder that after a childhood of ingesting roofies, reds, and tabs, Post wants me to buy boxes of 100% Bran to cleanse my system.

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To be continued...

 

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