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Another advertisement also spotted in the March 1, 1918 edition of The Newnan Herald:

My dear Mr. Sears: I have been waiting patiently to see my Chero Cola calendar pictures but as yet in vain. Please let me know the minute they are ready for distribution. Now I am going to ask a great big favor of you. Is it possible for me to have this original painting? Oh, I'd be just so proud and pleased if I could have it, and would give it the place of honor in my home. With my very best wishes for the continued success of Chero Cola and for you a very Merry Xmas and a Happy and Prosperous New Year. Sincerely, Ruth Roland

Pay close attention to that last part:

"THESE CALENDARS WILL NOT BE GIVEN TO CHILDREN."

Why not? Kids love cola. Kids need to know the days of the week.

What "special pose" could sweet, dear Hollywood darling Ruth Roland, star of The Matrimonial Martyr, The Devil's Bait, and The Neglected Wife, be showing that's so inappropriate for the little tykes of Newnan?

Suck it

Well, I never! Get that thing out of your mouth, you floozy! Scandalous!

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To be continued...

 

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